B2B​ ​SEO:​ ​Getting​ ​Found​ ​in​ ​2018

B2B​ ​SEO:​ ​Getting​ ​Found​ ​in​ ​2018

  One​ ​thing​ ​we've​ ​heard​ ​from​ ​many​ ​B2B​ ​executives​ ​is​ ​that​ ​SEO​ ​strategy​ ​is​ ​far​ ​more​ ​effective​ ​for​ ​B2C companies.​ ​However,​ ​the​ ​reality​ ​is​ ​that​ ​the​ ​demands​ ​of​ ​customers​ ​have​ ​changed,​ ​and​ ​business buyers​ ​now​ ​search​ ​like​ ​consumers.​ ​They​ ​research​ ​before​ ​engaging,​ ​search​ ​reviews​ ​and​ ​referrals​...

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Social Media Marketing

Social Media Marketing

Social Media Marketing is using Social Media platforms such as Facebook or LinkedIn to promote your business. Some forms of Social Media are paid (such as Facebook Ads), and some are organic, or “naturally grown”. USING SOCIAL MEDIA FOR BUSINESS It’s important to consider if your business...

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Facebook Ads for NZ Businesses

Facebook Ads for NZ Businesses – An Introduction

Over the past few years, Facebook has become such an integral part of our lives that we can't imagine life without it. Approximately 2.8 million Kiwis are active on Facebook, which represents a significant percentage of our population. With such an overwhelming audience size, it's not hard...

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Using Social to Build Revenue

To paraphrase Jack Ma, Founder of Alibaba, “if you focus on satisfying your customers, profitability will follow”. The belief that satisfying your customers is achieved by merely providing the products and services they want is no longer enough. Your competitors are doing this also. It about...

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