Strategus – Who we are
Strategus is a digital optimisation business based in Christchurch NZ.
Based on a passion for technology and digital innovation, Andy Brown and Stuart Clark have again joined forces to help clients capitalise on the latest technologies and grow in a digital world. After helping build New Zealand’s largest ecommerce platform provider, they are now offering an innovative new service to manage and optimise businesses digital strategy and operations. The service is tailored for each client and blends a multitude of digital disciplines.
Not only do these services redefine elements of the traditional marketing mix, but when executed well transform customer engagement, inbound lead generation and dramatically improve sales performance.
Stuart Clark – Partner Bio
Stuart is a highly accomplished executive with significant experience in both digital and ecommerce delivery. He has been at the forefront of internet technology innovation for more than a decade, and during that time has helped many large and small organisations to implement integrated online solutions into their operations.
He believes passionately that cloud based service delivery, when driven by smart digital strategies, can transform productivity improvements, help businesses grow their revenues and provide real competitive edge. His focus on customer experience, combined with creative problem solving capability and a commitment to delivering value, has led to him becoming a trusted partner to many successful brands that excel with their digital delivery.
Stuart returned to NZ in the late nineties and became co-founder of one of NZ’s most innovative and pioneering online only retail ventures; a music store called CDstar.com The learning, understanding and experience developed with this first internet based venture, provided the base from which EstarOnline was born.
As CEO of Estar, Stuart helped develop a team that successfully navigated the boom, then dot com crash, in the early part of the millennium; and go on to become the largest ecommerce solution provider in NZ. Under his leadership Estar grew to over 50 people, with offices in Christchurch and Melbourne. Estar provided ecommerce solutions to many of Australasia’s most prominent brands including Country Road, Briscoes, Rebel Sport, JB Hi Fi, Witchery, Rodd and Gunn and EziBuy. He left Estar in 2015.
Stuart has again joined forces with Andy Brown to form this new venture. Strategus offers innovative and affordable development, and performance marketing solutions.
Unencumbered by the constraints and costs of a corporate structure, Strategus encapsulates the new way of delivering digital services. From a low overhead structure, they provide an agile, highly compelling, and competitive digital optimisation proposition that is tailored to each client’s specific requirements.
Strategus leverages the more than 30 years of combined digital experience of both Stuart and Andy, who both have a track record of continuously implementing technology solutions that deliver value to their customers.
Andy Brown – Partner Bio
To the idle observer it was never clear whether it was the climbing up, or flying off; of some of NZ’s highest mountain peaks, that most enthused Andy when he was younger. Today however, he has replaced his passion for mountains and competing in some of NZ’s most gruelling endurance multi-sport events, with simply popping out for a 2-3 hour run on the weekend, then tending his small farm!
And while the extreme sports may be in the past, what remains clear, is Andy’s passion for new challenges and his desire to constantly push himself.
After first completing a double degree in Accounting and Commerce at Otago; he did a short stint in the banking industry, and then after a spell as a NZ army reserve, he settled on becoming a builder. But after meeting and travelling widely with his young wife he put building, banking and bullets behind him.
For the past 16 years Andy has had a focus that is first and foremost on family; but is followed by a passion for ecommerce and implementing innovative online technology.
Having first come together with Stuart at CDstar (an Online Music Retailer) back in the late 90’s. Andy then went on to become Head of Operations and Technology at EstarOnline, where he helped grow that business into NZ’s largest ecommerce provider before leaving at the end of 2014.
Andy understands and empathises with the challenges facing online, and bricks and mortar merchants as they look to compete, build awareness, market share and revenue in a global and ever changing environment. He is passionate about technology and the internet, and committed to a mantra of under promising, and over delivery, where the results speak for themselves.
He has a pedigree spanning 16 years in the internet and ecommerce arena developing and innovating technology solutions that solve the very real business problems clients’ face either when entering or attempting to excel in the online space.
Andy has an excellent understanding of business processes and strategy. With a proven track record for managing change, he has the leadership skills to organise and motivate people, to deliver results.