Reviewing Your Site Content for SEO and Usability A common task for search engine optimisation and usability analysis is reviewing a site's content to determine how searchable and usable it is. In order to have great website content, it should be searchable - easily found by...
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We know it’s nice to have a website, but what added value does having a good website bring to your business? Your website should allow customers to find you easily, attract new sales leads, help increase returning customers, and contribute to the pre-sales process to...
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Over the years we’ve seen a lot of websites - many bad, many good, and a few that were truly great. Different websites can be great for different reasons, depending on their particular goals. We’ve broken down the 5 key elements of what we consider...
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With WordPress quickly becoming the world’s most used Content Management System, we’ve seen a huge variety of developments in the way of WordPress plugins that offer unique diversity and flexibility to your website. Whether you’ve got a simple brochure site or a complex WordPress ecommerce...
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When your business is running an ecommerce store or even a simple company website, the last thing you need to be dealing with is server management, backing up or updating your website. Not only are these technically difficult, they are time consuming and can be...
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In the many years we’ve been in business, our web design and development approach has needed to progressively change to not only keep abreast of new technologies, but to make sure our clients are given the best possible solution out of all the available options. Choosing...
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Planning content for a new website is crucial to ensure your site is authoritative in search engine results, attracts the right kind of people and keeps them engaged onsite. There’s many things to consider here: What can I use from my current website? What pages...
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There’s no doubt going live with a new and improved website can be a very exciting time. It likely represents a significant investment in the resources of time, effort and of course cold hard cash. So the last thing you want, is to see all that...
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Depending on who you believe, somewhere between 40-50% of businesses in New Zealand still don’t have a website! This despite a recent report by accounting software company MYOB , which tells us more local companies are now online. According to MYOB, half of local Small Medium Enterprises...
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Whether you are building your first website or planning a re-design, there are some key features that you must include. While many of these elements may seem obvious, you might be surprised how often key features are overlooked and not included. On other occasions these...
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Having a website that’s mobile optimised (or a responsive web design) is a necessity in today’s environment. Surprisingly there’s still a horrifying number of websites that fail to meet this mark, especially amongst small and medium sized businesses. Mobile Web Statistics: Numbers Don't Lie 80% of internet...
Read MoreSo far in the series we’ve covered some compelling mobile web statistics supporting the need to have a mobile optimised or responsive website, and if that wasn’t enough to get you across the line then it was followed up with the 4 strong reasons of: Customer...
Read MoreWeb Platform Selection: Getting it Right With such a diverse and prolific range of available platforms, providers, designers and implementers it can often seem overwhelming whether you’re looking to get your first website or even upgrade your existing presence. This article (I hope) will help you organise...
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